Data protection statement
1. General remarks
Protecting your personal data is important to us. We process your personal data that we hold within the context of concluding contracts with us, in line with the statutory data protection requirements, for the purposes cited below. Personal data in the sense of this data protection statement means any information that is related to you. This is in particular your contract data, including your contact details, as well as your billing data.
Responsible for the processing of your data is Bäderbetriebe Kleve GmbH, Flutstr. 36, D-47533 Kleve, Telephone: +49(0)(2821) 593-0, Fax: +49(0)(2821) 593-160, E-mail: firstname.lastname@example.org
3. Purposes of the processing and recipients
3.1 Fulfilment of the contract
Bäderbetriebe Kleve GmbH or service providers commissioned by us process your personal data in order to fulfil the contract with you. This includes, inter alia, charging for the use of the public swimming pool or any other services, as well as the associated communication with you.
In order to fulfil the contract, bill you for the services, process payment and forward you letters and invoices, we also transmit your personal data to third parties (e.g. shipment service providers). The legal basis for the processing and provision of your personal data is thus the processing in order to fulfil the contract and execute the contract.
3.2 Advertising and customised offers through customer data analysis
Bäderbetriebe Kleve GmbH also uses your personal data to let you have product information.
Bäderbetriebe Kleve GmbH will moreover use your personal data for internal data analysis, in order to be able to address you as a customer in an individual manner and send you customised offers.
The abovementioned processing is carried out if a legitimate reason for it exists, unless your interest worthy of protection outweighs such reason (weighing up of interests).
Bäderbetriebe Kleve GmbH will only contact you with advertising material in any way other than by post if you have granted separate consent for that or we can appeal to a statutory basis which justifies it.
3.3 Credit assessment
Bäderbetriebe Kleve GmbH is entitled to obtain information about your creditworthiness. For this purpose, Bäderbetriebe Kleve GmbH will transmit your name, address and, if applicable, date of birth to the credit reference agency Creditreform Emmerich Wolters KG, `s-Heerenberger Straße 172, D-46446 Emmerich. Bäderbetriebe Kleve GmbH may refuse to enter into a contractual relationship with you if negative information on the characteristics of your creditworthiness is available. The legal basis for the processing is a weighing up of interests. Our legitimate interest lies in assessing your creditworthiness and reducing the risk of payment defaults.
3.4 Other recipients and purposes
Bäderbetriebe Kleve GmbH has individual processes and services out of those mentioned above carried out by carefully selected service providers (in particular IT service providers) that it has commissioned.
Where the service providers are not commissioned by us within the context of contract data processing, e.g. craftsmen or other specialist companies, the legal basis for passing on the data is that the services of third parties are necessary for optimised and efficient fulfilment of the contract with you or the fulfilment of our contractual obligations. The legal basis for transmitting your customer data to third parties is a weighing up of interests.
3.5 Web analysis/web optimisation
We use tracking technologies on our website, that are used for statistical evaluation. Such evaluation serves to optimise our website and enhance our services. For details, please read the chapter “Specific online topics” below. The legal basis for this is our legitimate interest or any consent obtained from you previously on the occasion of your visiting our website.
4. Specific online topics
4.1 “Cookies” and tracking pixels
If you visit our website we will store information that we will automatically recognise when you next visit our website on your computer in the form of a “cookie”. Cookies enable us, for example, to adapt a website to your interests or store your user name, so that you do not need to re-enter it each time. If you do not wish us to recognise your computer again, please adjust your web browser so that it deletes cookies from your computer’s hard drive, blocks all cookies or warns you before a cookie is stored, or use the settings of our cookie law banner. Please be aware that technically necessary cookies and pixels have to be placed in order to maintain the functionality of our website. We additionally deploy tracking pixels on our website. Tracking pixels are small graphics on websites that allow for to tracking certain information about certain types of web site activity through a log file or analysing its content, which is used for statistical evaluation. The tracking pixels write information into the cookie file in the user’s browser when the user visits our website.
In the context of your visit to our website, we store cookies on your PC at certain times (see also, in this respect, “Cookie and Pixel List” in Clause 4.1). Using these cookies, we can subsequently, on an anonymised basis, comprehend at which points you aborted visiting the website or in which products you took an interest. This helps us to design the website in a more interesting way.
4.3 Storage of log files
In order to record your usage patterns, a cookie is stored on your PC when you visit our website. Certain information about your activities on the websites visited by you is recorded (e.g. surfing patterns, sub-pages of the web services visited, advertising banners on which you clicked). All usage data is saved in pseudonymised form.
5. Recipients of your personal data
5.1 Third parties and contract data processors
Your personal data is also used by other companies commissioned by Bäderbetriebe Kleve GmbH (“contract data processors”) or any that provide services within the context of business partnerships with Bäderbetriebe Kleve GmbH (“third parties”). Possible recipients of your data are shipment service providers, IT service providers, consultants or consulting companies and any other service and co-operation partners. In regard to the details, we make reference to the descriptions of the data processing in Clause 3.1. – 3.5.
5.2 Recipients outside the European Union (EU)
Bäderbetriebe Kleve GmbH has individual services performed by carefully selected and commissioned service providers who are located outside the European Economic Area (“countries outside the EU”), e.g. Google. In such cases, data is transmitted to countries outside the EU. Where it is legally necessary in order to produce an appropriate level of protection for your data, Bäderbetriebe Kleve GmbH makes use of the warranties in regard to producing an appropriate level of protection that are in line with statutory requirements, including standard EU agreements. You have the option of requesting further information at any time, as well being provided with copies of corresponding agreements.
6. Period of storage and deletion of your data
We delete your personal data once the contractual relationship with you has come to an end, all mutual claims have been fulfilled, and no other statutory archival obligations or bases for justification exist for the storage. We use your postal address, if necessary, for a maximum period of 24 months after the contractual relationship has come to an end. The legal basis for the processing is a weighing up of interests. Bäderbetriebe Kleve GmbH will, in certain cases, continue to use your data in an anonymised form for analysis purposes.
Should you have granted Bäderbetriebe Kleve GmbH your consent to being sent advertising by e-mail or for telephone advertising during the period of the contractual relationship, we use such consent for a maximum period of 12 months after such consent is granted, unless a longer period of use is justified for objective reasons.
7. Your rights
7.1 Information, correction, deletion, etc.
We shall be happy to provide you with information on whether any personal data of yours is stored with us – and, if so, which data – and to whom we may have passed it on. In accordance with the statutory provisions, you may assert the following further rights: Correction, deletion, limitation of the processing (blocking in regard to certain purposes) and transfer of your data within the meaning of data portability.
7.2 The right to object to direct marketing, etc.
Should we undertake the processing of data based on the so-called weighing up of interests (see Clauses 3.2 to 3.4), you are entitled, at any time, for reasons which emerge from your special situation, to object to such processing. You are in particular entitled to file an objection to processing for promotional purposes.
7.3 Right of revocation
Should you have granted us separate consent in regard to the processing of your personal data, you may revoke it vis-à-vis us at any time. The legitimacy of the processing of your data shall not be affected by a revocation until the date of the revocation.
7.4 Questions or complaints
If you have any questions or complaints, you may contact the competent supervisory authority: viz. the State Agency for Information Security and Data Protection of North Rhine-Westphalia (www.ldi-nrw.de).
8. Contact details
If you have any questions or comments on the data protection practices of Bäderbetriebe Kleve GmbH (for example, in order to request information about your personal data gathered by us and update your personal data), please, using the keyword “Data protection”, contact the Data Protection Officer, Mr Markus Verstegen, Tel.: +49(0)(2821) 593-114, Fax: +49(0) (2821) 593-160 or by e-mail: email@example.com.
9. Tracking and re-targeting activities
Web tracking using Google
This website uses Google (Analytics), a web analysis service of Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (“Google”). Google (Analytics) likewise deploys cookies, which are stored on your computer and enable an analysis of your use of the website.
This website uses Google with the extension “anonymizeIP()” to guarantee anonymous recording of IP addresses. This means that your IP address is basically truncated while it is still within the Member States of the European Union or in other contracting states of the Treaty on the European Economic Area, and only in exceptional cases is the full IP address transmitted to a server of Google in the USA.
Google will use the data transmitted on behalf of the operator of this website to evaluate your use of the website, compile reports on the website activities, and provide the website operator with further services associated with the use of the website and the Internet.
The IP address transmitted by your browser within the scope of Google (Analytics) is not merged with other data of Google.
You may prevent cookies being stored by setting your browser software accordingly. We are, however, pointing out to you that, in this case, you may not be able to use all the functions of this website. You can, furthermore, prevent the data generated by the cookie which relates to your use of the website (incl. your IP address) from being recorded by Google, as well as the processing of such data by Google, by downloading and installing the browser plug-in available at the following link (http://tools.google.com/dlpage/gaoptout?hl=de).
You can also prevent your data from being processed by Google by clicking on the following link. An opt-out cookie is placed, which prevents the processing of your data on the occasion of future visits to this website:
Deactivating Google (Analytics)